Crystal ITG is a unique e-Marketing Agency: a wise blend of "old school" refined tools mixed with a sophisticated digital expertise.

<a href="
+371 20268107


“There is nothing so useless as doing efficiently that which should not be done at all.”
Peter Drucker

eStores, eBookings, Informational, Minisites, Landing Pages: we have developed any kind of Web and App solution, with one mantra:


The 4
why your new website (or landing page) will be “converting”


We are creative at heart: your new website will be hand-crafted to create one-of-a-kind websites that break industry stereotypes. Logo, icons, animations, doodles, retouched photos, custom fonts: creativity at 110% applied to functional user interface is our motto.


We’ll draw on insights from discovery workshops to make informed decisions on the user journeys, content hierarchy and sitemap.


Our designers combine creativity with a deep understanding of user needs to deliver meaningful and relevant digital experiences.


Your website’s the centrepiece of your visual identity. We make every click count through creative design and UX that converts.

Shopify or WooCommerce or just WordPress or fully Native?

And with what functionalities, languages, currencies, responsive features and digital tricks to uplift trust, reputation and, in the end a profitable and stable transaction funnel?

Let’s discover together what is the correct solution for your specific business model.

Content & Functionality

Working side-by-side with our creative team, we’ll find natural breakpoints within the content and prioritise functionality, removing unnecessary assets so your site responds seamlessly to different devices.

Design Collaboration

Our developers work closely with our creative design team from the start of the project, collaborating on ideas and solutions that are tailored to the needs of your business and your audience.

Platform vs Coding

We’ll use the best solution for you, not just what stands in our “comfort zone” Shopify, WordPress, Woo commerce or HTML5, CSS and JavaScript to build seamless websites, no matter how complex your needs or lofty your ambitions.

The 3
why your new website will convert

We’ll follow a simple as efficient process:

1.    Listen to your needs in terms of branding, style, complexity, copy, media

2.    Analyze strongest competitors’ solutions

3.    Decide together the best platform for your needs between Shopify and WordPress/Woo Commerce

4.    Acquire your domain domain name or transfer it from actual registrate/hosting to new one chosen in previous step

5.    Put together the wireframe of both Homepage and Product Pages (Customer Funnel journey optimization)

6.    Set-up the whole back-end in coherence with the agreed wireframe

7.    Build the front-end of your website with media and copy of your choice (or of our development)

8.    Integrate all the Apps to upgrade the website to the whole functionality you desire (e.g: re-marketing platforms, scarcity counters, trust badges, rapid cart, opt-in and opt-out pop-ups, dynamic banners, etc…)

9.    Integrate the payment channels chosen (e.g.: Paypal, Stripe, Apple pay, Shopify pay, Split it etc…).

10. Refine all the compulsory policies needed: Privacy, Cookie, Legal Notice, GDPR, CCPA, Shipping & Return Policy, footer data, etc…

11. Integrate (if needed) all the Analytical tools needed to coordinate Advertising efforts, such as: Google Analytics, Google Ads tags, Facebook/Instagram Pixel

12. Eventually integrate Facebook/Instagram/Pinterest shopping channels into Shopify platform

13. Test and launch your website

Proudly showcasing our Customers’ transparent feed-back

What a great eCommerce Crystal has created: fully responsive, perfectly integrated with any online payment channel, directly linked to Instagram, Facebook and Google Merchant Center and also strongly SEO boosted. They know “where to put the hands”.
Crystal guys have that magical touch that is so rare to find: they can think as our Customers.It’s not easy, because we sell a premium product which is very difficult to differentiate, but for sure costs the double than others! What impressed me is the mix of passion and analytical approach they have, this is not common at all, trust me!
Linda Ozola
Linda OzolaDesign Director
eCommerce at the next level: they really understand and talk the luxury language, they know how a single shadow or comma can turn a 10 K€ sale into zero. And viceversa, of course! 5 stars to Crystal: fully recommended!
Margherita & Federico Dinelli
Margherita & Federico DinelliFounders

Interested in Website and/or App development? Contac us:


Web Development Director